Our people are all extremely experienced marketing professionals and we love what we do. We believe passionately that marketing is a vital and frequently underutilised tool that companies can apply to achieve their business objectives. We see that as customers become increasingly sophisticated in their buying behaviours, channels become more fragmented and customer data becomes more detailed and insightful so the opportunity for companies to execute well targeted and effective campaigns increases. We believe there has never been a more exciting time for companies to invest in marketing because now companies can access a truly global market for a modest outlay.

Julian FergusonJulian Ferguson
Director and Founder

Julian Ferguson has over 20 years of marketing, sales and business development experience.

Prior to starting Food for Thoughts in May 2009, Julian spent 13 years working in consulting; most recently as Group Head of Marketing at Management Consulting Group.

Julian has worked in a senior marketing capacity at a number of consultancies including Celerant, Diamond Consulting and Technology Partners (now part of PWC), as well as 5 years running his own e-business consulting firm Momentus, which he sold to Diamond Consulting and Technology Partners in 2000.

Previously Julian spent 12 years in advertising and direct marketing with companies such as Leo Burnett and Ogilvy & Mather, working on major brands for companies such as Cadbury, Ford, NatWest, IBM, Microsoft, Kraft, Bulmers, GSK, American Express, Unilever and Polaroid.

Julian’s speciality is in helping companies to clearly define their product and service offerings, engage, build and maintain customer relationships and develop the sales support material and intellectual capital required to grow sales and differentiate your company from the competition.


Susannah WainmanSusannah Wainman
Head of HR

Susannah joined Food for Thoughts Consulting in 2010 and has worked across many different sectors including publishing at SAWD, radio at Classic FM and TV working as an Associate Producer for Michael Barry’s Great House Cookery and Michael Barry’s Undiscovererd Cooks TV series

After taking time out to have a family Susannah joined Food for Thoughts Consulting as Head of HR.







James WhiteJames White
Head of Business Development

James’ career spans twenty years in business development. Recently James has been working across industries in consultancy, firstly for Curzon and Company and then as the Head of Business Development for Food For Thoughts Consulting.

Previously James worked in political conferencing and lobbying  in UK and European Parliaments for Parliamentary Communications Ltd.

James has also published Exclusive Economic Zones, a book responsible for informing international governments about their obligations within maritime borders according to international law.

Simon Ellis
Design Director

Simon has a genuine fascination with brands. He delivers brand-centric design solutions that focus on the inherent personality of businesses, large and small, helping them to identify what it is that makes them special, and with a very collaborative approach, produce more effective sales and marketing communications. He is firmly of the belief that the role of design is not to sell but to connect.

Projects commonly cover branding, rebranding and positioning, packaging, advertising and collateral, web site strategy and design, system and service illustration, events and shows, reports, proposals and bids supporting the likes of Magnox, South West Water, Oscar Mayer, Arla Milk Link, Snowdonia Cheese Company, Boeing, Babcock, Buglife, several NHS Foundation Trusts and many more varied enterprises besides.

Simon has a BA (Hons) from University of Wales College Newport in Design.